At Big Think Capital, we believe in open communication and encourage everyone to share their passion for their work. Social media is a great way to connect with others, showcase our brand, and celebrate success. But it’s important to participate responsibly and professionally.
Here are our best practices to keep in mind:
✅ Represent BTC the Right Way
- Remember: you are personally responsible for what you publish online.
- Post only content you would be comfortable showing your manager or colleagues.
- Always follow BTC’s Code of Conduct and company values.
📝 Be Accurate and Respectful
- Share information that is relevant, factual, and correct. If you make a mistake, own it and correct it quickly.
- Keep discussions professional — spirited debate is fine, but never disrespectful.
- Avoid discriminatory remarks, offensive language, or inappropriate content.
🔒 Protect Privacy and Confidentiality
- Do not post confidential BTC information, internal communications, or business performance details.
- Never share sensitive information about employees, clients, partners, or suppliers.
- Always get permission before posting photos of others.
🤝 Engage Positively
- Share thoughtful insights, celebrate wins, and contribute to professional discussions.
- Support BTC by engaging with official company content.
- Make it clear when you’re speaking on your own behalf vs. representing BTC.
🚫 What to Avoid
- Inappropriate or illegal content (including images, links, or GIFs).
- Speculation about BTC’s business plans or financial performance.
- Referencing clients, partners, or suppliers without their explicit approval.
Rule of Thumb: If you wouldn’t say it in a BTC meeting or put it in an email to a client, don’t post it on social media.
By following these best practices, we can all help ensure our online presence reflects the professionalism and integrity of Big Think Capital.
